Selecting the right SEO company can be a game-changer for your business. The right agency can help you improve your search rankings, increase traffic, and ultimately drive more revenue. However, not all agencies are created equal, and it’s crucial to ask the right questions before signing on the dotted line. If you’re considering an SEO company in Oklahoma or anywhere else, here are the nine essential questions you should ask to ensure you make an informed decision.
Which SEO Areas Will You Focus on for My Site?
Understanding what specific SEO areas the agency will optimize is critical. Will they work on building your backlink profile, optimizing your technical SEO, or focusing on content creation? Some companies might promise the world but fail to deliver on the specifics. By asking this question upfront, you can verify whether the Oklahoma SEO company’s strategy aligns with your business needs. Don’t hesitate to ask for examples of their past work or client case studies to ensure they have a proven track record in the areas that matter most to your business.
Do You Specialize in Any Specific Markets or Industries?
Some SEO companies have specialized expertise in particular industries or markets. Whether you’re in manufacturing, healthcare, or B2B services, finding an agency that understands your sector can provide a significant advantage. Ask the SEO company about their experience in your industry and whether they have industry-specific experts on their team. Inquire about the number of similar businesses they have worked with, and don’t forget to ask for references or case studies that demonstrate their success in your market.
Will You Need Access to My Website?
Site access is often necessary for implementing SEO strategies effectively. Whether it’s updating title tags, improving page speed, or publishing new content, some tasks require direct access to your site. If your organization has restrictions on providing site access, it’s important to discuss this with the SEO company beforehand. Ask how they handle situations where they cannot access the site directly and how it impacts their work. Some agencies can work around this, but it’s best to understand their approach upfront.
How Long Until I See Results?
SEO is a long-term strategy, and results typically take time. Be wary of any SEO company that promises quick results, as this can be a red flag for spammy tactics. Generally, you should expect to see noticeable improvements within three to six months, depending on your website’s current status. If the SEO company has already conducted an audit of your site, they might be able to provide a more tailored timeline. Ensure their estimated timeline aligns with realistic expectations.
How Will You Communicate with Me?
Effective communication is vital for a successful partnership with an SEO company. Ask about their communication methods—whether they prefer email, phone, or video conferencing—and how often you can expect updates. Knowing who your primary point of contact will be is also important. This person should be knowledgeable about your account and available when you need them. Check client reviews to see how well the agency handles communication, as this can make or break your working relationship.
Who Will Be My Point of Contact?
Having a dedicated point of contact (POC) is essential for smooth communication and project management. Some SEO companies may assign multiple people to your account, while others provide a single dedicated POC. Clarify this during your discussions and ensure that the person handling your account understands your business needs and goals. Ask how much time the SEO company will need from you and your team for meetings and updates.
What Is Your Pricing Model?
SEO services can vary significantly in cost, depending on the agency and the scope of work. Ask the Oklahoma SEO company about their pricing model. Most agencies offer monthly retainers, but some may charge hourly or on a per-project basis. Understanding the pricing structure upfront helps you budget accordingly and avoid unexpected costs later. Ensure that the pricing reflects the value they are expected to deliver and aligns with your overall marketing budget.
What SEO Deliverables Can I Expect?
Deliverables are the tangible outcomes you can expect from an SEO company. This might include monthly reports, keyword ranking updates, or content creation. Ask the agency to provide a list of deliverables so you know exactly what you’re getting. Avoid companies that are vague about deliverables or refuse to put them in writing. Having clear deliverables also helps in holding the SEO company accountable for the work they promise to deliver.
Why Should I Choose Your Agency?
Finally, ask the SEO company what sets them apart from other agencies. This question can reveal a lot about their approach and values. For example, you might learn that their team is highly experienced, that they offer customized strategies, or that they have a unique method for building quality backlinks. However, take any negative comments about competitors with a grain of salt. Focus on what makes this SEO company the right fit for your business needs.
Why Choose Skybound Digital
We’re committed to delivering results that matter. As an SEO company in Oklahoma, our approach is straightforward and effective. We focus on organic SEO strategies that increase your online visibility without relying on ads. Our white-label SEO services are tailored to meet your unique needs, ensuring sustainable growth. With a track record of success and transparent pricing, Skybound Digital helps your business rank where it counts most.